Chargeback Gurus (CBG), a global leader in providing chargeback prevention and recovery services for eCommerce and Card Not Present (CNP) businesses. Their white-glove approach to consumer transaction dispute mitigation enables ecommerce merchants to reduce their overhead, increase customer retention, and protect their revenue. Headquartered in McKinney, Texas and founded by industry veterans, Srii Srinivasan and Suresh Dakshina, CBG is a financial technology and services company of trusted advisors to Fortune 500 merchants. The Gurus’ team of experts deliver end-to-end chargeback management solutions that recover a high percentage of lost chargeback revenue and reduce merchants’ exposure to fraud and chargebacks. Falfurrias Capital Partners invested in Chargeback Gurus in August 2021.